Branding Options

Custom Shaped

This is the ultimate way of creating an engaging promotional product. Customise your promotional product by completely designing the shape of the item from scratch. You can search our products by different branding options to find which items you can custom shape!

Custom Shaped promotional products by sense2

custom Shaped promotional coasters

Silkscreen Print

Silkscreen print is the most popular branding option and is done by printing a solid colour onto the product. Usually we can silkscreen print in more than only 1 colour however it involves a higher cost as each colour in the design will require an individual printing plate and no shading can be printed, only solid colours. We can match exact PMS colours when we use silkscreen printing.

Screen printing involves forcing ink through a mesh screen with a squeegee onto the product or substrate and is excellent for large print areas on flat or cylindrical objects. Close PMS matches can be achieved on white surfaces but as the colour of the product gets darker the ability to match PMS colours diminishes. Screen printing is best suited for spot colour reproduction and is not recommended for logos with half tones in them.

silkscreen printed promotional products by sense2

silkscreen printed lanyards by sense2

silkscreen printed tape measure by sense2

silkscreen printed calico bags

Pad Printing

Pad printing is very similar to silkscreen printing and is done by using a silicone pad that has been inked. Each colour in your logo will require an individual printing plate. Usually we can pad print in more than only 1 colour however it involves a higher cost.

Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. Pad printing is one of the most practical and popular ways of branding promotional products due to its ability to reproduce images on uneven or curved surfaces and print multiple colours in a single pass. Close PMS matches can be achieved on white surfaces but as the colour of the product gets darker the ability to match PMS colours diminishes.

pad printed yoga mats by sense2

pad printed earphones by sense2

Digital full colour print

This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc. Both digital inkjet and digital printing presses are used in the production of digital media. It is difficult to reproduce PMS colour matches with digital printing.

digitally printed iphone phone covers by sense2

4 Colour Process Printing

4 colour process print is like a photographic print and is ideal to use when you have fine detail or shading in your logo. The colour match is quite good, but it is not a perfect PMS colour match like silkscreen print.

full colour process printed inflatables by sense2

Full colour digital by Sublimation print

The latest technology to allow you to brand your bags  and products in full colour digital sublimation print. Please note that this type of print is not long lasting, and can blurr over time- i.e. in 1 year -  when goods are kept in moist or warm environments.

Sublimation printed pencil bags by Sense2

sublimation printed felt coasters by sense2

Laser Engraving your logo

Engraving your logo on one of our promotional products is usually done by Laser engraving. where the laser removes a thin layer of the metal surface. Your logo becomes part of the promotional product and is impossible to remove. Sometimes the engraved effect will be a different metal colour to the outside metal coating of your product. We can also engrave wood or plastic. Engraving is usually a more expensive branding method.

Laser engraving gives a permanent finish and creates a higher perceived value than direct printing. It is ideal for metal and glass items and because it is a digital process can be used for personalizing products with individual names. Different materials produce different effects when engraved and if you are uncertain about the engraved finish please ask for a pre production sample.

Laser engraved pens by Sense2

Etching

Etching and laser engraving are very similar – etching is generally used for branding glassware where the logo appears frosted in comparison to the rest of the glass.

Custom branding option- Etching

Embossing & Heat Stamped

Embossing is similar to a stamping process and can be done on leather goods. Sometimes it can be combined with foil printing. We can only do this on some of our promotional items.

embossed notebooks by Sense2

embossed notebooks by sense2

heat engraved coasters

Embroidery

An embroidered logo is basically stitching a logo onto an item such as a cap or towel. The thread colour can usually be matched closely to your corporate PMS colour. The cost of an embroidered logo depends on the exact size. The larger the logo the more stitches are involved and the more costly it becomes.

Embroidered Hats by Sense2

PVC injected

This means that a soft rubber key ring is moulded out of rubber material with different colours of rubber forming the final shaped key ring.

PVC Injected rubber tag

Full Colour Heat Transfer

There are several methods of producing heat transfers. They can be printed and cut to shape on a digital inkjet printer. The disadvantage of this method is that the transfer can look like a label when heat pressed onto the product. Other methods are screen print, offset or full colour digital printing onto a release media. These methods give a finished print very similar to direct printing but the image is often much sharper and can reproduce finer detail. Heat transfers are commonly used to brand textile surfaces and bags. They are heat pressed onto the product and produce a permanent bond. Only approximate PMS colour matches are possible with digital printing.

heat transfer trucker caps by Sense2

Epoxy resin coated finish

Resin coating an image produces a stunning 3 dimensional effect and elevates the perceived value of any product. Vinyl labels are resin coated which produces a very durable weather proof label that is almost indestructible. Resin labels can be printed in full colour and used very effectively to brand a large variety of products. As they are digitally printed, only approximate PMS colour matches are possible.

Epoxy finish branding

Full Colour Label Sticker

Full colour labels are used for products with substrates that are difficult to print successfully with any other method. Full colour labels are either printed with a digital inkjet printer if they are vinyl or a digital printing press for paper labels. Only approximate PMS colour matches are possible with digital printing.

Sticker branding by sense2

Kiln Fired Decal on Mugs

Kiln fired decals are transfers printed with a ceramic ink that are applied to coffee mugs and glassware which are then fired at high temperatures in a kiln. The advantage of kiln fired decals is that the print becomes part of the surface and is permanent. They are also good for decorating mug handles and the inside lip as well as producing larger print areas on irregular shaped mugs or glasses. It is possible to obtain approximate PMS colour matches.

Today, the 1st December, marks the first day of summer here in Australia. Time to get your brand out there and set up your summer promotions!

Just in time to celebrate summer and Sung-lass Hut’s most recent sun-glass collection here in Oz we produced custom made high-gloss beach balls that have been installed at Sunglass Hut stores allover Australia. You can currently see them installed in shop windows at Sydney airport for example. The attached photos show a window installation where custom-made beach balls were used and enjoyed maximum brand exposure in New York City during June (image source: http://geoffhowellstudio.squarespace.com/geoffhowellstudio/2014/6/12/sunglass-hut-hello-sunshine)

Custom branded colourful beach balls are exciting products that get people talking and are sure to make a huge splash for any summer promotion!

Or use branded surfboards to create a branded surf frenzy at the beach!

If you think promotional products are only for businesses or companies, you should quickly have a closer look at our huge range and unique selection of give-aways that cater any event and will make a tasteful addition to your wedding. Personalize your wedding favours and wow your guests with custom branded tokens of appreciation that will sure delight guests as they hit the road. If you’re looking for something indispensable and wedding favours that your guest will definitely want to keep, Sense2 has got you covered. We’ve put together our top favourite wedding favours that are creative, affordable, and unforgettable treats that will impress your guests and be remembered.

Custom branded Wedding Toasting Glasses

Personalized champagne flutes or shot glasses with e.g. your initials engraved, are a special way to toast your special day. Cheers!

Personalized Lollies & Cupcake Toppings

Send friends and family members home with a sweet reminder of your big day. Custom branded rock candy, smarties or marshmallows are delicious that your guests can whip up as soon as they get home.

Fortune Cookies with Lucky Messages

Just add your heartfelt words and hand them out to your lucky guests!

Personalized Candles

Personalized wedding candles bring a touch of classic to your wedding tables and make a great thank you gift for your special day.

Personalized Flip Flops

The ladies in heels will appreciate these!

Hangover Kits

Chances are you aren’t feeling too great the day after your wedding, neither will some of your guests. Simply personalize small spring water bottles and eye masks with your message, put them in a little favour bag (which can also be branded) and hand them out to your guests after the wedding to cure their next day hangovers all across the board.

If you want to attract people into becoming customers it needs to be thought of what products will people find useful at this time of year? Where will your clients be and what will they be doing? Either sitting in boiling offices or getting their tan on down at the beach? We have everything you need to start your summer promotion off right!

agers.

Our promotional summer products and give-aways offer many exciting possibilities for businesses, companies and organisations looking to connect with their audience. Our promotional summer giveaways with custom logo print are personalised with your artwork and are suitable for any beach or outdoor event. Our broad range of summer and beach items include custom branded sunglasses, flip flops, handheld mini fans to cool your clients down, pocket sized sunscreens with or without carabiner attachment, hats and sun visors, beach towels and (cooler) bags, BBQ sets for summer parties, sand toys for the little ones or mosquito repellent that comes in handy when the sun goes down, there are plenty of promotional possibilities perfectly suited to the summer months.

These beach, summer and outdoor marketing giveaways all allow for logo print add value to any promo campaign! If you’re after something in particular, something tailor made to spice up your promo campaign, we can also produce custom made products based on your ideas and inspirations. Just recently we produced custom inflatable surfboards for Sunkist in customized colour and with custom full colour logo branding!

As you can see the options for unique and appealing summer promo products are endless! If you’re looking for summer gimmicks that will certainly become memorable and wow your clients, please feel free to get in touch and we can put together different options that will suit your campaign.

Metro’s Dumb Ways to Die is a great “be safe around trains” awareness program.

Following the success of the ‘Dumb Ways to Die’ smartphone and tablet game, Metro Trains has now released a follow-up title. Created by McCann Melbourne and produced by developer Millipede, ‘Dumb Ways to Die 2: The Games’ builds on the remarkable success of the franchise to date. A hit with young people, the first Dumb Ways to Die game went to number one on the iTunes App Store in over 21 countries, clocking up over 70 milion downloads and over 1.2 billion plays. Following the initial phase of viral campaign, the game successfully extended the Dumb Ways to Die campaign, generating millions of hours of engagement with the rail safety message.

“We hope to surprise and delight people of all ages with a really fun and entertaining game, while still conveying a serious safety message. With this campaign it became cool to be safe and dumb to take risks around trains.”

Pat Baron, McCann Melbourne ECD, added: “Two years on, it’s extraordinary to think that affection for the campaign is still growing. It’s a powerful thing to put your message in the hands of young people and to do so in a way that brings such joy is a rare privilege.”

Metro also has experts who come to school and community group to talk about safety, travel and trains.

To promote and support their campaign with promotional give-aways we worked closely with McCann Melbourne and produced custom made sweatbands for their promotions with Metro Trains as you can see on the attached pics from the launch of Dumb Ways to Die 2 at Surrey Hills Primary in Melbourne.

Sources: https://twitter.com/metrotrains/status/534917714716794880

http://www.bandt.com.au/marketing/metro-trains-releases-dumb-ways-die-2-games-via-mccann-millipede

Promotional summer products and give-aways offer many exciting possibilities for businesses, companies and organisations looking to connect with their audience.

Especially Australia with its intense UV rays is a region where sun protection products really work to promote your brand. Did you know that every year in Oz skin cancers account for around 80% of all newly diagnosed cancers? The skin cancer rate in Australia is one of the highest in the world, two to three times the rates in Canada, the US and the UK. Sense2 has a great range of sunscreens, sun hats and summer products on the shelves now to shield your skin from the sun’s dangerous rays. Our sun protection range suits everbody’s needs and comes in various sizes including sunscreen roll-on, tubes, sprays, pump packs, zinc, lip balms or practical and convenient sun protection combo sticks. To protect your clients, employees or yourself from harmful sun exposure, Sense2 has got you covered!

Our promotional sunscreen tubes and sunscreen bottles as well as sunscreen sachets with custom logo print are personalised with your logo and are suitable for any beach or outdoor event. These marketing giveaways add value to any summer campaign!

Regardless if your skin is fair or a bit darker, under the scorching sun your sunscreen is not an option but a necessity of anyone’s life. Prevent and promote sun safety by handing out promotional bottles of sunscreen with your logo printed on them.

Our range includes many different sizes, e.g. mini sunscreens make an ideal size event favour, great for gift bags, or to pack for vacation travel, especially our sunscreens with carabiner are perfect for outdoor or sporting events and easy to attach to golf bags, back packs or school bags.

You can also provide extra relief for the already sun burnt clients with our custom branded promotional after sun gel tubes. The gel has a pleasant refreshing fragrance and is readily absorbed leaving skin feeling soft and cool. For a large gift giveaway and direct mail or mail outs, try our promotional sunscreen sachets and promotional sunscreen squeeze sachets. Our custom printed and cheap branded promotional sunscreen sachets are cost effective and provide the perfect marketing tool for your business to ensure your promotion will be remembered. All of our sun protection items are personalized with your custom logo or artwork which offers a great opportunity to raise skin cancer and sun protection awareness and spreading your message at the same time.

There are various options for events you can organise to raise money. Options may include a party, family day, a disco or trivia night or food & wine fair.

Events can be extremely worthwhile not only for community builders but also fundraisers.  Since large-scale events involve a lot, time or resources you may want to consider participating in a community event run by another organisation, such as local events, festivals or open days.

Offering to run a stall will save time and money compared to running your own event. How about a sausage sizzle, cupcake stand, face painting or colour in competition for kids? Stalls are a great and easy way to raise funds and create awareness among your community. An important element of your fundraising stall that should not be missed is organising promotional charity or fundraising gifts and give-aways.

Custom branded items such as charity bows and pins, balloons, lolly packs, lollipops, wristbands or charity cards are ideal for events such as these and are commonly used to increase breast cancer awareness, environment, anti violence or HIV awareness. Or get custom branded coffee cups and napkins to go with your BBQ or cupcakes.

branded cupcakes

branded smarties

Community events will help build engagement with your broader community towards your fundraising goals and also raise money without the stress of organising your own event.  You can also benefit from the promotion of the event to your own community! If you’re after promotional fundraising or charity ideas please get in touch with our Sense2 team, who is looking forward to putting together different options for you.

You might have heard about loom bands, the latest trend hitting schools across the world. In case you haven’t, loom bands are plastic looms used to make colourful elastics into bracelets or necklaces. But, it’s up to your wild imaginations, they can also be used for anything from pencil toppers, keyrings, flowers, animals and action figures, skipping ropes to belts.

The actual target group of Loom bands are 8-14 year olds, but many adults, even celebs, like Prince Harry enjoy them just as much as school kids. Loom bands have become a worldwide trend and of course it’s our commitment to making new trendswork for the promotional market. Sense2 is the leader when it comes to innovative promotional ideas and recently introduced the latest Loom trend in our extensive range of promotional products. So check out our website for Loom Bands in many vibrant rainbow colours, supplied in custom branded polybags or tin boxes which will definitely cater trendsetters and any fashionable target groups!

Selecting a name for your new product is not simple or straightforward as it may sound. It’s a critical component in the branding process and a mixture of creative and linguistic strategy is crucial to come up with an effective name. A name does more than identify your company or brand. It needs to resonate and connect with audiences, and tell customers who you are and what you do. Your product’s name differentiates you from your competitors and needs to be aligning with your objectives and the brand itself.  It gets even more complicated when the product is introduced to overseas countries, when other languages need to be examined by marketers to avoid the words or sounds are associated with negative connotations in the target markets. You can never underestimate the importance of the product name and must consider cultural factors of the target audience, as this will directly influence the success or failure of a product on the market.

If you relate this to promotional products you’ll see that choosing suitable merchandise for your campaign can be challenging as well. It’s just as important to find appropriate promo items that best represent your brand, connect with your target market as well as align with your objectives of your marketing strategy and promotional campaign. Make sure you choose promotional material that will appeal to the target audience, something that they will find useful and also associate with your business. For example if you’re looking to target architects or interior designers, think of something unique and useful at the same time, e.g. custom branded designer items such as stylish wooden USBs with your logo engraved, logo printed pebble erasers, light bulb usb sticks or scale rulers branded with your business logo for example make suitable promotional give-aways to cater these target audiences and enhance the way that your valued customers perceive your brand.

Sense2 offers a huge range of innovative promotional merchandise and a stunning selection of unique and stylish give-aways for any audience that you’re looking to target. Feel free to get in touch with our team for further inspiration!

When it comes to effective promotional products tote bags are an absolute all-rounder. According to a study conducted by Promotional Products Association International (PPAI®), Promotional Bags are among the most widely recalled advertising items and reportedly most frequently used, by an average of nine times every month! What makes this figure significant is the ripple effect. Since bags are used so frequently and in public, each bag averages 1,038 impressions per month.

The range is wide, available in many different styles, colour and sizes, these useful promo gifts can be used at any kind of event or promotion. They can be branded in single colours or even in full colour; tote bags are a definite must-have at tradeshows, conferences, exhibitions, open days or fashion events as they will spread your advertisement as far and wide as possible.

Promotional tote bags are also great to be used as Gift bags! Gift bags, also known as goodie bags, are popular and always a success at events. Fill the conference tote bags with brochures along with a few promotional gifts, such as branded lollies, business cards made from chocolate, USBs, webkeys or custom branded calendars. Hand them out in the end and everyone will have a nice reminder of the day!

Using tote bags or canvas bags will also support the protection of our planet Earth. You help reduce the use of plastic shopping bags and get exposure for your company at the same time. The bags will be used over and over again and your brand will be carried around wherever your client goes, whether it’s  to go shopping, travelling, to the library or uni, your brand will be visible on the streets and all public places. Effective marketing does not always mean it has to be expensive! If you want to increase environmental awareness, choose promotional tote bags that are made from environmentally friendly material and recyclable material, e.g. Recycled PET Bags or Non Woven Bags, that are made from recycled plastic bottles. Including eco tote bags into your promotional plan will set an example and promote environmental awareness to all.